The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
AT&T
Client
Title
Category
Award
Points
Scorsese
Agency: BBDO / New York
Client: AT&T
Category: Cinema Advertising / Single - Maximum 3 minutes
Points: 25.0
2 Day Rule
Agency: BBDO / New York
Client: AT&T
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Vegas
Agency: BBDO / New York
Client: AT&T
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Butcher
Agency: BBDO / New York
Client: AT&T
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Dropped Calls TV Campaign
Agency: BBDO / New York
Client: AT&T
Category: Consumer Television / :30/:25 - Campaign
Points: 5.0
Client:
AT&T
Title:
Scorsese
Category:
Cinema Advertising / Single - Maximum 3 minutes
Award:
2008 Advertising Gold Pencil
Points:
25.0
Client:
AT&T
Title:
2 Day Rule
Category:
Consumer Television / :30/:25 - Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
AT&T
Title:
Vegas
Category:
Consumer Television / :30/:25 - Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
AT&T
Title:
Butcher
Category:
Consumer Television / :30/:25 - Single
Award:
2008 Advertising Merit Award
Points:
5.0